Telling Your Story

“Storytelling is the most powerful way to put ideas into the world today.” -Robert McAfee Brown

With the holidays just around the corner, media are searching their communities for the best nonprofit story to tell. Are you ready to tell a compelling story if they call your office tomorrow?

Here are some quick story telling tips and reminders of resources MNA has for nonprofits in Michigan:
1. Identify the people with compelling stories
2. Have photos easily accessible for print or web publishing (Blog: Nonprofits and Photosharing)
3. Look for video opportunities (Blog: Storytelling in a Visual Medium)
4. Join MNA’s Media Query Email List – (Sorry, for MNA members only) Receive email alerts when members of the media contact MNA with a specific story request
5. Don’t wait for reporters to contact you! Identify reporters with interest in your organization or issue and reach out to them.
6. Participate in the Tell Your Stories workshop November 11 with Community Media Workshop

LisaSommerSubmitted by Lisa Sommer, MNA’s Public Relations Manager.

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One Response

  1. Nice post! Looking forward to being in Lansing Nov. 11 for the Tell Your Stories conference with professional storyteller Sue O’Halloran to talk about finding the stories and using tricks like the rule of 3 to make people sit on the edge of their sit and listen and social media guru Emily Culbertson to talk about how to take those stories and put ‘em online.

    Eck, I just wrote a bunch of advertising copy! Sorry–find me at the Tell Your Stories miniconference and i promise to tell you a story about the most amazing surprise we’ve had working with Michigan nonprofit communicators over the past two years!

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